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What is a Digital Product? Digital Product Ideas and Benefits



The products that businesses sell have generally appeared as physical products until today. One of the innovations that technology has brought to our lives is digital products. For digital products, only an internet connection and a device with which you can connect to the internet are sufficient. Digital products that destroy the concept of time and space are products that are sold online.


In other words, a digital product is a product that exists only in digital form. Some people may also describe it as a product that has no physical form that you sell online. However, these simple definitions do not give a complete idea of ​​what a product of this nature is. You don't necessarily have to sell an intangible product to see it this way. For example, a website where you get useful information for which you do not have to pay is a digital product. The product is about value. Therefore, the digital version is everything that exists in digital form and provides value.


Digital product studies entail creating digital touchpoints for a product or service. A digital touchpoint, on the other hand, is an interface where the user interacts with the product. These can take different forms, the most popular being web and mobile. However, this does not always mean that forms create different products. If we take the example of Facebook, which has both web and mobile applications; provides access to the same product in two options. The mobile app may just have less functionality. In addition, Facebook, a social network, also has applications for different mobile operating systems.


Digital product ideas and benefits

It also has many advantages for those who sell digital products. Since there is no physical store, the absence of payments such as rent, warehouse and other invoice expenses is of great importance in the preference of digital product sales. Digital templates/art products Schedules (lesson, sports, activity, etc.) Online trainings/courses podcasts Electronic Reading (e-journal, e-book, etc.) NFT images Music Software These were superficial ideas about products you could sell digitally. The advantages of digital product sales are as follows; It removes the geographic barrier for customers to access your products or services. You can be reached from anywhere. Your expenses will be lower than a physical store and product. Storage, packaging, transportation, rent, electricity, natural gas, personnel etc. Eliminates your expenses. Unlike physical stores, your shelves are never empty. Your site visitors never have to see the word "out of stock". You have unlimited stock and endless shelf life. Another great advantage of digital products is that there is no limit to product types. Managing your digital products is much easier than dealing with physical stock. You really only need to have a digital storage and a website to keep things organized. Your digital product store will always be on the air and offer your products to your customers 24/7. Nobody has to find and go to your store. No one has to wait days or weeks for delivery. Your customers just pay and receive their digital files, and then they can start enjoying your products or services right away. Finally, it will give you an extra advantage in sales, as digital products are easier to personalize.


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